What Are electronic shelf labels (ESL)?
Electronic shelf labels, or ESLs, are digital price tags that automatically and centrally update pricing and product information. Their primary use is in retail environments, where price changes can be implemented in real time — without the need to manually replace paper labels.
Beyond pricing, ESL systems offer a wide range of additional functions:
To operate reliably across these varied applications, ESL systems require a long‑lasting and stable energy source — which is where the new CR2450J becomes essential.
CR2450J – Precise Power Supply for Digital Price Tags and Other Digital Displays
The new CR2450J is based on lithium manganese dioxide chemistry and provides a stable 3 V terminal voltage, a key requirement for E‑Paper displays. With a capacity of 620 mAh — approximately 10–20% more than standard cells of the same size — it is designed for multi‑year ESL operating cycles.
Additional Technical Features
With its combination of high energy density, stable voltage, and long service life, the CR2450J provides a reliable power supply for digital price tags as well as other IoT devices with low standby current and periodic radio‑frequency demands.
02/27/2026

The new Jauch CR2450J – lithium manganese coin cell designed specifically for electronic shelf labels (ESL)