{"id":1168,"date":"2019-12-11T15:52:18","date_gmt":"2019-12-11T14:52:18","guid":{"rendered":"https:\/\/www.jauch.com\/blog\/?p=1168"},"modified":"2025-05-21T09:39:02","modified_gmt":"2025-05-21T07:39:02","slug":"no-sign-of-saturation-even-after-65-years","status":"publish","type":"post","link":"https:\/\/www.jauch.com\/blog\/en\/no-sign-of-saturation-even-after-65-years\/","title":{"rendered":"No Sign of Saturation \u2013 Even After 65 Years"},"content":{"rendered":"\n

The Jauch Group has\ngrown alongside their frequency control products and \u2013 with their early entry\ninto the battery technology market \u2013 they are now working in two promising\ngrowth areas. \u201cOn the 65th anniversary of the company, the signs still point to\nfurther expansion,\u201d said Managing Director Thomas Jauch. <\/strong><\/strong><\/p>\n\n\n\n

65 years ago<\/a>, Herbert Christian Jauch had an idea: on his doorstep in the Black Forest as well as in the area around Pforzheim, Swiss companies were supplying the clock industry and earning a fortune. \u201cWhy just them?\u201d, he thought and founded his own company in July 1954 in Villingen-Schwenningen, at the centre of the German clock industry. At that time, clocks were still mechanical. They were gearboxes, axles and shafts made of copper, brass and steel. So, Jauch initially concentrated on these components. But the revolution was already looming: at the beginning of the 70s, the clock industry was facing a severe crisis. <\/p>\n\n\n\n

In Switzerland, Nicolas Hayek responded by founding the Swatch group. However, in Germany, the competition between manufacturers was too great \u2013 with the well-known result.<\/p>\n\n\n

\n
\"Old<\/figure><\/div>\n\n\n

1974 \u2013 Entry into the Quartz Industry<\/h2>\n\n\n\n

For Thomas Jauch, the\nson of the founder, his life at the time did not revolve around clocks. He had\njust graduated from a business degree and wanted to take up a position as a\nresearch assistant and complete his doctorate. But his father just saw this as\na form of laziness and believed that his son should come home and work \u2013 he\ncould do his PhD later.<\/p>\n\n\n\n

So Thomas was\npersuaded to join the company. It was an interesting time to join. In 1974,\nJauch had taken over Motorola’s European representation. Originally, the\ncontract was for clock quartzes. But the revolution in the clock industry meant\nthat Motorola was no longer primarily supplying quartzes to the clock industry,\nbut ICs. \u201cNone of us were familiar with ICs, including me. But we had the best\nrelationships with the clock industry,\u201d as Thomas Jauch looked back. This\nknowledge was sufficient for Motorola, as the Americans didn\u2019t know the\nrelevant companies themselves. <\/p>\n\n\n\n

German clockmakers,\nhowever, were not very experienced in the field of ICs, particularly the new\nmicroprocessors. \u201cSo we both learned together,\u201d said Thomas Jauch. It wasn\u2019t an\nunpleasant process, because the margins in the new IC world were remarkable. Success\nwas also apparent as Jauch rose from being a representative to becoming the\nofficial Motorola dealer, while also taking the opportunity to expand into\nother markets. The company soon also distributed Motorola piezoelectric\nspeakers and monitors. Whilst these products are no longer distributed, Jauch\ngained experience in service and support and still benefits to this day.<\/p>\n\n\n\n

In 1974, Jauch also entered the watch battery market. It was at this time that the connection with Renata, now part of the Swatch group, originated, as Jauch began to represent them in 1976.<\/p>\n\n\n\n

The 1980s \u2013 Looking to the Far East<\/h2>\n\n\n\n

Meanwhile, the German\nclock industry was facing tough times. For Jauch, the pressing question was\nwhat to do under these circumstances. One solution was to establish close ties\nwith Japanese companies that could make the quartz crystals cheaper than would\nhave been possible domestically. They developed close relations with Japanese\ncompanies such as JVC, Uniden and Meiden. Incidentally, Meiden had adopted technology\nfrom Germany in the 1930s, where companies such as Siemens and SEL had built\nradios for submarines which required quartz crystals and oscillators. <\/p>\n\n\n\n

Jauch had\nalready put feelers out in the GDR before the fall of the wall and established\nrelations with Narva in East Berlin. After the end of the GDR, Jauch took over\nthe company. At the same time, SEL abandoned its quartz production in West\nBerlin. Jauch took this opportunity to acquire production facilities and\nrelocated production from the capital to Villingen-Schwenningen. \u201cMost of the\nemployees, to our surprise, even moved from Berlin to Villingen-Schwenningen,\u201d\nrecalled Thomas Jauch. \u201cWith our production in Villingen-Schwenningen, we are\nnow supplementing our product range with leaded quartzes with narrow tolerance\nranges.\u201d<\/p>\n\n\n

\n
\"Two
Bundled know-how thanks to own technology centre in Villingen-Schwenningen<\/figcaption><\/figure><\/div>\n\n\n

But it wasn\u2019t just in\nGermany where the company was investing. In the eighties, Jauch had already\nstarted looking towards China, where the company gradually built up a network.\nIn 1986, it finally decided to invest in its \u201cown\u201d factory there. However,\n\u201cown\u201d at that time meant that the Chinese state still owned a third of the\ncompany. As Thomas Jauch commented, \u201cIn 1986, we were one of the first\ncompanies to invest in China.\u201d When Thomas Jauch took over the management from\nhis father in 1987, he set himself the task of increasing the company\u2019s\npresence in Asia. And he was successful: in 1988, the first Jauch factory was\nopened in the Chinese city of Putian.<\/p>\n\n\n\n

At that time, Jauch\nsupplied the German clock industry as well as consumer electronics\nmanufacturers such as Saba, Dual and Grundig with quartz from both their own\nand foreign factories. They then expanded into the computer and communications\nindustries. Then, with the introduction of electronics in cars, Jauch became\naware of an ever-growing demand for quartz.<\/p>\n\n\n\n

Today: Increased Demand Thanks to IoT, 5G and Medical Technology<\/h2>\n\n\n\n

\u201cThe market has been\nconstantly changing \u2013 and continues to do so. Demand for clock quartzes has\ndeclined, and key consumer electronics clients, such as TV manufacturers, are\nnow based in Turkey and China. Only one thing has remained constant: with the\ngrowing number of electronic components, the demand for quartz crystals is also\nincreasing,\u201d said Thomas Jauch. Even though there is now high pressure on\nprices in the industry, new growth areas continue to emerge. \u201cAt the moment, I\nsee very interesting growth opportunities in medical technology.\u201d<\/p>\n\n\n\n

Thomas Jauch sees the\npotential for development not just in economic terms, but also in technology,\n\u201cI don\u2019t believe that the possibilities of quartz technology have been\nexhausted, quite the contrary,\u201d replied Thomas Jauch. \u201cA lot is happening\nespecially in production technology; we are in a new phase of change. In the\nfuture, quartz will be made in much the same way as semiconductors. This new\ntechnology has already been introduced in some cases. We are also developing\nnew processing techniques, which we have high hopes for.\u201d However, this also\nmeans there are increasing demands. Today, production is carried out in\ncleanrooms, and the required machines are becoming increasingly expensive. <\/p>\n\n\n

\n
\"Several
Wide product range – Jauch crystals and oscillators are used in IoT applications as well as in communications and medical technology.<\/figcaption><\/figure><\/div>\n\n\n

According to Jauch, it\nis only worth investing in these machines if there is demand for high\nquantities. However, the current technological development plays into the hands\nof the company. Electronics are making advances in all industries: in the IoT\nsector and in communication technology, particularly 5G, high-quality quartz\ncrystals and oscillators are required in large quantities. The same applies to\nmedical technology. \u201cWith our production facility in Villingen-Schwenningen and\nour production partners in Asia, as well as our own development in the area of\nfrequency control components, we are very well positioned to serve these\nmarkets.\u201d<\/p>\n\n\n\n

But it\u2019s not just\ntheir products that make Jauch competitive. \u201cOur technical support is one of\nour most important unique selling points,\u201d assured Thomas Jauch. \u201cWe don\u2019t just\ndeliver products; we help our customers to make the best use of our frequency\ncomponents. We support them in the design-in process and carry out circuit\nanalyses with state-of-the-art testing equipment. Upon request, we supply\ncustomers with certification that certifies the smooth functioning of their\ncircuit under their defined environmental conditions.\u201d <\/p>\n\n\n

\n
\"Zwei
The extensive technical support has been a unique selling point of Jauch Quartz GmbH for years.<\/figcaption><\/figure><\/div>\n\n\n

Lithium Batteries as Second Pillar<\/h2>\n\n\n\n

With its strong\nposition in the still-growing field of frequency control products, Jauch\nintends to continue to expand globally in the future. Battery technology as the\ncompany\u2019s second pillar plays a central role in this project. \u201cOver the past 15\nyears, we have massively expanded this branch of the business with a focus on\nlithium batteries,\u201d said Thomas Jauch. Over time, development and production\ncapacities and a dedicated test laboratory have been developed at the main site\nin Villingen-Schwenningen. \u201cWith these investments, we are now developing\nlithium-ion and lithium-polymer battery solutions that are perfectly matched to\ncustomer needs.\u201d <\/p>\n\n\n\n

From this year, Jauch has also been offering specialist training on lithium batteries. Thomas Jauch added, \u201cLithium is extremely powerful, but also challenging to handle. In our \u2018Battery Academy\u2019 seminars, we explain the fundamentals of how different cell chemistries work, give an overview of the most important transport regulations and explain the different certification standards.\u201d <\/p>\n\n\n\n

Source Reference<\/h2>\n\n\n\n

This text was originally published on 18.10.2019 in the german trade magazine “Markt und Technik”. Author of the text is Mr. Heinz Arnold. The text has been slightly edited for publication in this blog. <\/p>\n","protected":false},"excerpt":{"rendered":"

The Jauch Group has grown alongside their frequency control products and \u2013 with their early entry into the battery technology market \u2013 they are now working in two promising growth areas. \u201cOn the 65th anniversary of the company, the signs still point to further expansion,\u201d said Managing Director Thomas Jauch. 65 years ago, Herbert Christian<\/p>\n","protected":false},"author":5,"featured_media":463,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[388,382,195,331,34,381,419,415,414,173,244,413,416],"yoast_head":"\nNo Sign of Saturation \u2013 Even After 65 Years – Jauch Blog<\/title>\n<meta name=\"description\" content=\"Even after 65 years, Jauch continues to grow and innovate. 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